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DIGITAL MARKETING

TRENDS & INNOVATION

SUMMIT

| 22nd – 23rd June 2017 |
| Gallery Hotel ,Barcelona – Spain |

Information

About Summit

The rapidly breeding of digital marketing channels in recent years with the increasing technology of optimizing SEOs, launching targeted email campaigns, measuring the ROI of PPC, real-time predictive analysis, P2P Branding among others, have all become an essential part of the activities of the modern-day Marketing Executive and all other professionals working to connect their brands with their customers on a deeper level.

Technology has indeed changed the way Companies reach out and communicate with their customers. Buyers spend more time on mobiles, tablets and laptops. The real-time communication between companies and their customers, potential customers and prospective buyers are being dictated by the frequent and constant usage of the internet and technology channels. The landscape is always evolving, making the lookout for new trends and Innovations inevitable.

Join 100+ Delegates and 20+ Speakers as we discuss the future of Digital Marketing as well as its challenges and opportunities.

PARTICIPATING INDUSTRIES
INCLUDES :

  • Marketing and Advertising
  • Telecommunication
  • Food and Beverages
  • Electronics
  • Retail
  • Sports

  • Fashion and Apparel
  • Pharmaceutical and Healthcare
  • Insurance
  • Financial
  • Automotive
  • Media

  • Entertainment
  • Communication
  • Real Estate
  • IT
  • Logistics
  • Luxury Goods

KEY TOPICS
TO BE DISCUSSED :

  • The future of Shopping in a multi-channel world.
  • Mobile Wallet
    • The new marketing opportunity.
  • Defining a content marketing strategy.
  • Customer Insights
    • Data-driven customer engagement
  • Building brand preference in the minds of your customers
    • Creating ads that can read the mind of your customers
    • Personalized Adverts
  • The Agile (Digital) Marketing Department
  • Mobile payments: a new secured way of payment
    staging digital wallets & the new changes
  • Exploring The Cutting-Edge: Predictive Marketing Analytics
  • Structuring your organization to conform with the digital age

SPEAKERS:
JAN HORAK
VP, ONLINE MARKETING AND ACQUISITION
DIGITAL AT CITI BANK
DAVID VILLASECA
GLOBAL HEAD OF DIGITAL STRATEGY AT BBVA /
FORBES TOP10 “LEADERS UNDER 40”
NEIL COX
DIRECTOR, DIGITAL MARKETING & MEDIA,
EMEA AT INTEL CORPORATION
CRISTIAN CITU
DIRECTOR, GLOBAL DIGITAL MARKETING ,
DP DHL GROUP
LISA FARRAR

CHIEF DIGITAL OFFICER
AT NORDIC CHOICE HOTELS
PATRICK VAN STRAALEN
SNR GLOBAL DIGITAL CAMPAIGN MANAGER DOMESTIC APPLIANCES AT PHILIPS
MARIANO BOSAZ
GLOBAL DIGITAL SNR DIRECTOR
AT THE COCA-COLA COMPANY, COCA COLA
ALEX MARI
DIGITAL MARKETING DIRECTOR AT SONOVA, FOUNDER AT BRANDMATE, MARKETING TECHNOLOGY LECTURER
TBA SOON *
VICE PRESIDENT, DIGITAL PAYMENTS SENIOR LEADER
AT MASTERCARD

WHO SHOULD ATTEND ?

CEOs, SVPs, VPs, Directors, Heads of Departments,
Senior Managers, and Managers of:

  • Marketing
  • Digital Marketing
  • E-Commerce
  • Marketing Innovation
  • Marketing Communication
  • Product Marketing
  • Customer Experience

  • Content Marketing
  • Solution and Service providers for
    Digital Marketing
  • Solution and Service providers for
    Social Media Marketing
  • Online and Digital Marketing Media Companies
  • Online Advertising Solution Providers
  • Marketing Innovation Consultants

  • Advertising
  • Marketing Technology
  • Social AMedia
  • Mobile Marketing
  • Brand Manager
  • Sales
  • Online Marketing
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